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My services

Consulting and training for better customer, buyer and go-to-market decisions.

I help organisations diagnose challenges, sharpen strategy and equip teams with practical tools, frameworks and support.

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That can include diagnosing where friction exists, clarifying priorities, shaping strategy, facilitating workshops, building practical frameworks, or upskilling teams through training and coaching.

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The focus is always the same: helping organisations move forward with clearer thinking, stronger foundations and more confidence in what to do next.

What's your goal?

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Strengthen go-to-market effectiveness

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Improve customer understanding and experience​

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Reduce friction in the buyer journey​

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Build stronger commercial foundations

My Process

Diagnose and understand

I investigate the challenge properly, bringing together customer, buyer, market and organisational insights to understand what's happening, where friction exists and what really matters.

Services include:

  • Research and insight

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  • Stakeholder workshops

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  • Audits and diagnostics

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  • Customer and buyer analysis

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  • Market and proposition review

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  • Service Design 

Phase 1

Phase 2

Clarify and prioritise

I turn insight into clear, decision-ready direction, helping the biggest gaps, opportunities and priorities, and shaping next-step actions around what matters most.

Services include:

  • Strategy workshops

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  • Prioritisation

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  • Proposition development

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  • Journey and experience review

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  • Roadmap development

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  • Measurement thinking

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Phase 3

Equip and enable

I help teams act on the work, through frameworks, training, facilitation and practical support that makes change move quickly and stick.

Services include:

  • Training and upskilling

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  • Facilitation

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  • Strategic frameworks and tools

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  • Team guidance

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  • Content and messaging support

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  • Implementation advisory

Let’s get obsessed about your customers. 

Ways of working

Hiya works flexibly depending on what you need.

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​Some clients need focused consulting support. Others need workshop facilitation, training, strategic input or help shaping practical tools and frameworks.

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Where additional expertise is valuable, I bring in trusted specialist collaborators I've worked with for years. The goal is always the same: give you the right support for the challenge, without unnecessary complexity.

Barbara

Book a 30 - 60 minute free consultation

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